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WHAT'S IT ALL ABOUT?
First, let me ask you a question, why do you wear clothes?
You might think that's an obvious question, but just think about it, who are you wearing your clothes for? For yourself, or for other people?
Not only does clothing gives you protection, clothing is a way of showing the world, your personalities, your opinions, your characters, your passions, your dreams, your culture, and most importantly, your story!
Everyone has a story!
At urbntokyo, we know that clothing is way more than just a piece of fabric, it's about the story behind all of us. Our mission is to give fashion a new meaning. It's not about what you wear, it's about the story behind it.
Become Part of our story
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